Understanding Buying Psychology Key to Effective Sales and Marketing

It all seems so simple. Bait the hook with a tasty ad, cast your line into a stream of eager buyers, and reel in the sales. What could be easier? So you try it and guess what... you don't land a single sale, not even a nibble.

Well somebody's to blame. Must be where you placed your ad... "guess nobody reads that rag." Or maybe it was the ad... "time to get a new ad guy." You've got to blame somebody, right? Actually, no.

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8 Ways To Encourage Web Site Visitors To Give You Their Email Address!

Want to start an effective email campaign? You'll need to build a list of captive recipients. Here's how...

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How Reader Friendly Is Your Company Web Site?

Here are 10 guidelines to increasing your website's level of communication...

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Three Popular Internet Shipping Models

Don't let your online profit get eaten by shipping costs. Here's a quick look at three shipping scenarios to help you decide which is best for your online venture.

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